The most important thing that any business wants is awareness and engagement over their website. Because if consumers are not aware of what you are selling and not interacting with your website, there would be zero sales.
Most small businesses now days are already well aware of the power of search engine optimization. Optimizing sites and content for search engines like Google, helps drive traffic to your websites, introducing more potential customers to your brand. However, most people don’t know that but SEO isn’t the only way for businesses to increase traffic.